UK developer launches new social media channel
Miller Homes, the UK-based housebuilding firm, is launching its own social media channel, Millerhomes.TV, aiming to promote its services and products to potential customers.
The channel will feature content such as development launches and purchase incentives, and allow customers to see how they can find and buy a home.
“More of our customers are searching online for information on purchasing a new home,” said Sue Warwick, of Miller Homes.
“Our other social media channels have proved very popular with our customers, and we feel confident that Millerhomes.TV will be a valuable addition to our online offering,” she added.
The online medium allows firms such as Miller Homes to market their properties using a variety of new formats, and has propelled the use of tools such as virtual home tours, interactive floor plans and the like.
The new channel from the property developer launched at the end of January, and broadcasts new episodes twice a month.
